Imagine you're the marketing manager of a growing SAAS company. Your team is working tirelessly to nurture leads, close deals, and provide the best customer service. Despite your best efforts, you find yourself juggling multiple tools and struggling to keep all your data in one place. 

Enter HubSpot, the all-in-one CRM platform. But even the best platforms need a little help. That's where these top HubSpot apps and integrations for 2024 come in. They will not only enhance your HubSpot experience but also streamline your workflow, making it easier to achieve your business goals.

Contact our HubSpot experts to optimise and streamline your operations and elevate your business growth.

In this article, we will explore the best HubSpot apps and integrations that will make your business's growth journey smooth as butter. From CRM and sales tools to marketing, customer service, and analytics, we'll cover everything you need to know to maximise your HubSpot investment.

HubSpot CRM: A top choice for B2B businesses

HubSpot is a leading customer relationship management (CRM) platform that helps B2B businesses grow better by providing tools for marketing, sales, customer service, and operations. 

Its comprehensive suite of applications is designed to support businesses of all sizes in managing their customer interactions effectively. 

One of the key strengths of HubSpot is its extensive ecosystem of apps and integrations. These integrations are crucial as they enhance the platform's capabilities, allowing businesses to tailor HubSpot to their specific needs and workflows.

CRM and sales apps

Effective customer relationship management is the backbone of any successful business. HubSpot's CRM and sales apps provide the foundation needed to manage customer interactions efficiently. 

Let's take a closer look at some of the essential CRM and sales tools available within the HubSpot ecosystem.

HubSpot CRM

Description: HubSpot CRM is the foundation of the HubSpot suite, providing a robust set of features to manage customer relationships efficiently.

‍Services: HubSpot CRM offers contact and pipeline management, email tracking, and meeting scheduling within an intuitive interface. For instance, sales teams can track deals and automate follow-ups, ensuring no opportunities slip through the cracks.

‍Benefits: It is free and easy to use, making it accessible for businesses of all sizes. It also provides a comprehensive set of tools to streamline sales and marketing efforts.

‍Reviews: User reviews highlight its seamless integration with other HubSpot tools, enabling a unified view of customer interactions. Users also appreciate the intuitive interface and ease of use.

Sales Navigator

Description: Sales Navigator by LinkedIn is a powerful tool for sales professionals, enhancing sales efforts significantly.

‍Services: This integration allows users to save leads and accounts from LinkedIn to HubSpot, track engagement, and receive lead recommendations.

‍Benefits: It helps in targeting the right prospects and personalising outreach, thereby increasing the chances of conversion. It also streamlines the process of finding and managing potential leads.

‍Reviews: Users praise the deep insights it provides into prospects and its ability to seamlessly integrate with HubSpot. 

Aircall

Description: Aircall is a cloud-based phone system for sales and support teams that integrates seamlessly with HubSpot.

Services: It logs calls and tracks conversations directly within HubSpot, providing a comprehensive view of customer interactions. Aircall also offers features like call recording, call routing, and analytics.

Benefits: Enhances communication tracking and customer interaction management. It also improves team productivity by simplifying call management.

Reviews: Users appreciate its ease of use and the efficiency it brings to managing customer calls. They also highlight the seamless integration with HubSpot as a significant advantage.

PandaDoc

Description: PandaDoc is a document automation software that streamlines document creation, e-signatures, and tracking directly within HubSpot.

Services: It allows users to create, send, and track documents such as proposals, contracts, and quotes. The integration ensures all documents are automatically synced with HubSpot CRM.

Benefits: Simplifies contract management and speeds up deal closures. It also reduces manual paperwork and improves document accuracy.

Reviews: Users commend its ability to streamline the document workflow and the ease of managing documents within HubSpot. They also appreciate the time saved through its automation features.

Outreach

Description: Outreach is a sales engagement platform that integrates with HubSpot to automate and streamline sales communication.

Services: It offers tools for email tracking, task automation, and sales analytics. Outreach helps sales teams manage and execute personalised communication at scale.

Benefits: Boosts sales productivity by automating repetitive tasks. It also improves the efficiency of sales outreach and follow-up processes.

Reviews: Users value the comprehensive analytics and the ability to track email engagement. They also highlight the platform's effectiveness in automating sales workflows.

Marketing apps

HubSpot marketing apps help businesses attract, engage, and delight customers. They include email marketing, social media management, SEO, content creation, lead generation, and analytics tools.

These are all designed to streamline marketing efforts, track campaign performance, and optimise inbound marketing strategies. Some of the best HubSpot marketing apps are given below.

Mailchimp

Description: Mailchimp is a popular email marketing platform that integrates seamlessly with HubSpot.

‍Services: This integration allows marketers to sync contacts between the two platforms, segment audiences, and create personalised email campaigns. It also provides detailed analytics and reporting on email performance.

‍Benefits: Enhances email marketing efforts with improved deliverability and detailed analytics. It also automates email workflows, saving time and effort.

‍Reviews: Users praise the ease of integration and the powerful email marketing features. They also appreciate the ability to leverage HubSpot’s CRM data for targeted email campaigns.

Canva

Description: Canva is a user-friendly graphic design tool that integrates with HubSpot to create stunning visuals.

Services: It allows marketers to design graphics for emails, social media posts, and landing pages directly within HubSpot. Canva offers a drag-and-drop interface with a wide range of templates and design elements.

Benefits: Maintains brand consistency and enhances the visual appeal of marketing materials. It also simplifies the design process, even for those with little to no design experience.

Reviews: Users love the ease of use and the professional quality of the designs. They also appreciate the seamless integration with HubSpot, making it easy to use Canva’s features within the platform.

SEMrush

Description: SEMrush is an SEO and marketing insights tool that integrates with HubSpot to provide valuable data for improving online visibility.

Services: It offers SEO recommendations, tracks keyword rankings, and analyses competitors directly within HubSpot. SEMrush also provides insights into backlinks, organic search, and paid search performance.

Benefits: Optimises content and campaigns for better search engine performance. It also helps drive more organic traffic to websites.

Reviews: Users highlight the comprehensive SEO tools and the valuable insights provided. They also appreciate how the integration helps improve their overall marketing strategy.

Hotjar

Description: Hotjar is an analytics and feedback tool that provides insights into user behavior on your website.

Services: It offers heatmaps, session recordings, and feedback polls to understand how users interact with your site. Hotjar integrates with HubSpot to sync this data and provide deeper insights.

Benefits: Helps improve user experience and optimise website design. It also provides valuable feedback directly from users.

Reviews: Users find the heatmaps and session recordings extremely useful for identifying areas of improvement. They also value the ability to gather direct user feedback.

AdRoll

Description: AdRoll is a marketing platform that helps create and manage retargeting campaigns.

Services: It integrates with HubSpot to sync audiences and measure campaign performance. AdRoll provides tools for creating dynamic ads, segmenting audiences, and tracking ad performance.

Benefits: Increases conversion rates through effective retargeting. It also helps in reaching potential customers who have previously interacted with your site.

Reviews: Users appreciate the ease of use and the effectiveness of retargeting campaigns. They also highlight the detailed analytics provided by the integration.

Whether you're a startup or an established business, our HubSpot solutions can help you achieve your goals. Learn more about HubSpot services and get started today.

Customer service apps

Providing excellent customer service is key to retaining customers and building brand loyalty. HubSpot's customer service apps help businesses deliver top-notch support. Let's explore some of the top customer service integrations for HubSpot.

Zendesk

Description: Zendesk is a leading customer service platform that integrates with HubSpot to streamline support processes.

Services: It allows support teams to access customer information from HubSpot directly within Zendesk. The integration also supports ticket management and coordination between sales and support teams.

Benefits: Ensures a unified view of customer interactions and enhances customer satisfaction. It also reduces response times and improves support efficiency.

Reviews: Users commend the seamless integration and the comprehensive customer support tools. They also appreciate the improved coordination between sales and support teams.

Connect with us to discuss your HubSpot setup and implementation on a free 30 min consultation call. We ensure you get the most out of your CRM and marketing tools.

SurveyMonkey

Description: SurveyMonkey is an effective tool for collecting and analysing customer feedback.

Services: The integration with HubSpot allows businesses to capture survey responses and associate them with customer records. SurveyMonkey offers tools for creating surveys, analysing responses, and generating reports.

Benefits: Provides valuable insights into customer satisfaction and product feedback. It also helps businesses make informed decisions to improve their services.

Reviews: Users value the detailed feedback and insights provided by SurveyMonkey. They also appreciate the ease of integration with HubSpot.

Intercom

Description: Intercom is a customer messaging platform that integrates with HubSpot to manage customer interactions across various channels.

Services: It offers real-time messaging, automated responses, and a shared inbox for team collaboration. Intercom helps businesses engage with customers through live chat, email, and social media.

Benefits: Enhances customer support with real-time messaging and automated responses. It also improves team collaboration and communication.

Reviews: Users highlight the effectiveness of real-time messaging and the ease of managing interactions across channels. They also appreciate the integration with HubSpot for a unified customer view.

Freshdesk

Description: Freshdesk is a helpdesk software that integrates with HubSpot to manage customer support tickets efficiently.

Services: It offers ticketing, automation, and reporting tools to streamline support processes. Freshdesk allows support teams to view customer information and interaction history from HubSpot.

Benefits: Improves response times and customer satisfaction. It also enhances the efficiency of support operations.

Reviews: Users praise the intuitive interface and the effectiveness of ticket management. They also value the seamless integration with HubSpot.

Drift

Description: Drift is a conversational marketing and sales platform that integrates with HubSpot to engage visitors through live chat and chatbots.

Services: It offers tools for real-time chat, automated responses, and lead qualification. Drift helps businesses capture leads and provide instant support.

Benefits: Increases lead generation and customer engagement. It also enhances the customer experience with instant responses.

Reviews: Users appreciate the effectiveness of chatbots in capturing leads and the real-time engagement features. They also highlight the integration with HubSpot as a key benefit.

These customer service apps, integrated with HubSpot, can significantly enhance your ability to manage and improve customer interactions, leading to higher satisfaction and loyalty.

Analytics and reporting apps

Data-driven decision-making is essential for optimising business strategies. HubSpot's analytics and reporting apps provide valuable insights to drive better outcomes. Here are some top analytics and reporting integrations for HubSpot.

Google Analytics

Description: Google Analytics is a must-have tool for tracking website performance, integrated with HubSpot for enhanced reporting capabilities.

Services: It pulls website data into HubSpot, providing insights into visitor behavior, conversion rates, and campaign performance. Google Analytics also offers tools for setting goals and tracking key metrics.

Benefits: Provides a comprehensive view of marketing efforts and website traffic. It also helps in making data-driven decisions to optimise strategies.

Reviews: Users value the detailed insights and the ability to track performance metrics. They also appreciate the integration with HubSpot for unified reporting.

Databox

Description: Databox is an analytics platform offering real-time insights and customisable dashboards integrated with HubSpot.

Services: It allows users to visualise HubSpot data alongside other business metrics. Databox provides tools for creating custom reports and monitoring key performance indicators (KPIs).

Benefits: Supports better decision-making with actionable insights and performance tracking. It also simplifies the reporting process with customisable dashboards.

Reviews: Users commend the real-time data visualisation and the ease of creating custom reports. They also appreciate the seamless integration with HubSpot.

Supermetrics

Description: Supermetrics is a data integration tool that pulls marketing data from various platforms into HubSpot for comprehensive analysis.

Services: It aggregates data from multiple sources like Google Ads, Facebook Ads, and more, and integrates it into HubSpot. Supermetrics helps in creating unified reports and dashboards.

Benefits: Simplifies reporting and provides a unified view of marketing metrics. It also saves time by automating data collection and reporting.

Reviews: Users highlight the efficiency and time-saving features of Supermetrics. They also value the ability to consolidate data from multiple platforms into HubSpot.

Tableau

Description: Tableau is a powerful data visualisation tool that integrates with HubSpot to create interactive dashboards and reports.

Services: It provides advanced data visualisation capabilities, enabling users to create dynamic and interactive charts and graphs. Tableau helps in analysing HubSpot data in more detail.

Benefits: Enhances data analysis and presentation. It also helps in uncovering insights through interactive visualisations.

Reviews: Users appreciate the advanced visualisation capabilities and the ability to create interactive reports. They also commend the integration with HubSpot for detailed data analysis.

Power BI

Description: Power BI is a business analytics service by Microsoft that integrates with HubSpot to provide powerful data visualisation and reporting tools.

Services: It offers tools for creating detailed reports, dashboards, and data visualisations. Power BI integrates with HubSpot to pull in CRM and marketing data for comprehensive analysis.

Benefits: Provides deep insights through advanced data visualisation. It also helps in tracking and measuring key business metrics.

Reviews: Users value the extensive reporting capabilities and the ability to visualise data from HubSpot. They also appreciate the intuitive interface and the integration with other Microsoft tools.

These analytics and reporting apps, when integrated with HubSpot, offer powerful tools to analyse and visualise your data, helping you make informed decisions and optimise your business strategies.

Efficient project management ensures that your team stays organised and on track. Here are some top project management apps that integrate with HubSpot.

Project management apps

Efficient project management ensures that your team stays organised and on track. Here are some top project management apps that integrate with HubSpot.

Asana

Description: Asana is a leading project management tool that integrates smoothly with HubSpot.

Services: This integration allows teams to manage projects and tasks directly from HubSpot, creating a cohesive workflow. Users can sync tasks, set deadlines, and track project progress without leaving HubSpot.

Benefits: Enhances team collaboration and ensures that all tasks related to customer projects are organised and easily accessible. It also improves efficiency by centralising project management within HubSpot.

Reviews: Users appreciate the seamless integration and the ability to manage tasks effectively. They also highlight the improved team collaboration and project tracking.

Trello

Description: Trello is another popular task management tool that works well with HubSpot.

Services: The integration allows users to create and manage Trello boards, lists, and cards within HubSpot. This functionality is particularly useful for tracking tasks and projects associated with sales and marketing activities.

Benefits: Helps teams maintain clear visibility of their work and ensures that nothing falls through the cracks. It also simplifies task management by integrating Trello’s visual organisation tools with HubSpot.

Reviews: Users value the visual task management features and the ease of tracking project progress. They also appreciate the seamless integration with HubSpot.

Monday.com

Description: Monday.com is a flexible project management tool that offers integration with HubSpot to keep sales and marketing teams aligned.

Services: It allows users to manage projects, tasks, and workflows with customisable boards and automation. The integration syncs HubSpot data, helping teams track progress and collaborate effectively.

Benefits: Streamlines project workflows and improves team collaboration. It also enhances productivity by providing a centralised platform for project management.

Reviews: Users praise the customisable workflows and the intuitive interface. They also appreciate how Monday.com integrates with HubSpot to provide a unified project management experience.

ClickUp

Description: ClickUp is a versatile project management tool that integrates with HubSpot to manage tasks, projects, and goals.

Services: It offers tools for task management, time tracking, and goal setting. ClickUp’s integration with HubSpot helps teams track customer-related tasks and manage projects efficiently.

Benefits: Enhances productivity and project tracking. It also offers flexibility with customisable views and features to suit different team needs.

Reviews: Users commend the wide range of features and the customisable interface. They also highlight the effectiveness of ClickUp’s integration with HubSpot.

Basecamp

Description: Basecamp is a simple project management tool that integrates with HubSpot for managing team communication and projects.

Services: It provides tools for task management, file sharing, and team communication. The integration helps teams keep all project-related information in one place, accessible through HubSpot.

Benefits: Keeps projects and team communication organised. It also improves collaboration by centralising project information and tasks.

Reviews: Users appreciate the simplicity and ease of use of Basecamp. They also value the seamless integration with HubSpot for managing projects and communication.

These project management apps, integrated with HubSpot, can significantly enhance your team's ability to manage tasks, collaborate effectively, and keep projects on track.

Ecommerce integrations

Ecommerce integrations with HubSpot help online businesses streamline their operations, manage customer relationships, and enhance sales strategies. Here are some of the top ecommerce integrations available.

Shopify

Description: Shopify is a leading ecommerce platform that integrates seamlessly with HubSpot.

Services: This integration allows businesses to sync sales data, customer information, and product details between Shopify and HubSpot.

Benefits: Provides insights into customer behavior, leading to personalised marketing and sales strategies. Enhances customer relationships, streamlines operations, and boosts sales.

Reviews: Users appreciate the ease of syncing data and the ability to use HubSpot’s marketing tools to target customers more effectively. They also highlight the improved customer insights and streamlined operations.

WooCommerce

Description: WooCommerce is a popular WordPress ecommerce plugin that integrates well with HubSpot.

Services: It syncs customer data, order information, and product details with HubSpot. The integration helps in managing customer relationships and marketing campaigns directly from HubSpot.

Benefits: Enhances marketing efforts by providing detailed customer insights. Improves sales tracking and customer management, leading to better-targeted marketing strategies.

Reviews: Users value the seamless integration and the ability to manage WooCommerce data within HubSpot. They also appreciate the enhanced marketing capabilities.

BigCommerce

Description: BigCommerce is an ecommerce platform that provides robust integration with HubSpot.

Services: It allows businesses to sync product, order, and customer data with HubSpot. This integration supports advanced segmentation, personalised marketing, and sales automation.

Benefits: Helps in creating targeted marketing campaigns and improving customer relationships. Streamlines ecommerce operations by centralising data in HubSpot.

Reviews: Users highlight the ease of use and the powerful marketing features available through the integration. They also appreciate the detailed customer insights and improved sales strategies.

Magento

Description: Magento is a flexible ecommerce platform that integrates effectively with HubSpot.

Services: This integration enables the synchronisation of customer, order, and product data between Magento and HubSpot.

Benefits: Enhances marketing and sales efforts by providing detailed customer insights. Improves operational efficiency by centralising data and automating processes.

Reviews: Users commend the comprehensive data synchronisation and the ability to use HubSpot’s marketing tools for Magento stores. They also value improved customer management and sales tracking.

PrestaShop

Description: PrestaShop is an open-source ecommerce solution that integrates with HubSpot to enhance online store management.

Services: It syncs customer, order, and product data with HubSpot. The integration helps in managing marketing campaigns, customer relationships, and sales processes.

Benefits: Improves marketing effectiveness and customer management. Provides valuable insights into customer behavior, leading to better-targeted marketing strategies.

Reviews: Users appreciate the seamless data synchronisation and the enhanced marketing capabilities. They also highlight the improved operational efficiency and customer insights.

These ecommerce integrations with HubSpot can significantly enhance your online business operations, providing better customer insights, streamlined processes, and more effective marketing strategies.

In 2024, the right HubSpot apps and integrations can make all the difference for businesses aiming to streamline operations and enhance customer relationships. From CRM and sales tools to marketing apps, each integration brings unique benefits that cater to specific business needs. By leveraging these top HubSpot apps and integrations, businesses can create a more cohesive, efficient, and effective HubSpot experience, ultimately driving better business outcomes and setting the stage for sustained growth.

Discover how we can help you get the most out of HubSpot. Contact us to learn how our expert services and integrations can transform your marketing, sales, and customer service operations. Let's grow better, together!